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Friday, November 21, 2025

November 21, 2025: AmericanStudying Rock (Hudson): AIDS

[On November 17th, 1925, Roy Harold Scherer Jr.—better known as Rock Hudson—was born. His iconic career and complex life open up a lot of American histories, so this week I’ll AmericanStudy a handful of them, leading up to a weekend post on other 20C gay celebrities who lived their lives in the closet.]

On one past and one present reason why Hudson’s diagnosis was so fraught, and an inspiring effect of it nonetheless.

In 1955, thirty years before Rock Hudson’s death, the gossip magazine Confidential threatened to expose the then-rising star’s identity as a closeted gay man. Hudson’s lifelong and domineering agent, Henry Willson, quashed the story by disclosing private information about two other clients, Rory Calhoun and Tab Hunter. From what I can tell, that was how it went from then on, as illustrated by Hudson’s subsequent three-year marriage to Willson’s secretary Phyllis Gates (which ended when she filed for divorce in April 1958 on grounds of “mental cruelty,” although it seems she too could be cruel). Bob Hofler’s 2005 biography of Willson is entitled The Man Who Invented Rock Hudson (subtitle: The Pretty Boys and Dirty Deals of Henry Willson), and if we think about that name as representing the fictional identity that Roy Scherer Jr. inhabited for his whole professional career, the phrase makes a lot of sense. All of which meant that when Hudson became so visibly ill in 1984 and the rumors of his diagnosis with AIDS began to spread, the moment’s complexity was significantly deepened by these decades of media misinformation and manipulation.

At the same time, an AIDS diagnosis in 1984 (Hudson was diagnosed on June 5th) needed no decades-old contexts to be hugely complex and fraught. The first cluster of HIV-infected patients had been identified just three years earlier, the association between HIV and AIDS had only been fully established in 1983, and to say that the moment was ripe with extreme and paranoid rumors and fears would be to understate the case. And if that was true for an entirely private citizen like Ryan White, whose initial diagnosis was also in 1984, then of course it was even more true for a very public figure like Rock Hudson—who had attended a White House state dinner with his longtime friend President Reagan just three weeks before his diagnosis, for example. The fact that Reagan did not publicly address AIDS in any form until September 1985, even though it has since been revealed that he called Hudson in his Paris hospital room in July 1985, illustrates just how much those rumors and fears drove the public conversation about the disease in the era. As does the silly but very real controversy over Hudson’s late-1984 televised kiss with Dynasty co-star Linda Evans about which I wrote in Tuesday’s post.

While Hudson’s diagnosis thus did not change those narratives and fears, it nonetheless significantly and inspiringly affected both conversations around AIDS and support and funding for research into the disease. After Hudson’s death in October 1985, People magazine reported that more than $1.8 million had been raised in private contributions since his July confirmation of the diagnosis (more than double the total for all of 1984); shortly thereafter Congress earmarked nearly $200 million to develop a cure. Joan Rivers noted, “Two years ago, when I hosted a benefit for AIDS, I couldn't get one major star to turn out. Rock's admission is a horrendous way to bring AIDS to the attention of the American public, but by doing so, Rock, in his life, has helped millions in the process. What Rock has done takes true courage.” And Hudson himself agreed, telegramming the September 1985 Commitment to Life AIDS benefit that “I am not happy that I am sick. I am not happy that I have AIDS. But if that is helping others, I can at least know that my own misfortune has had some positive worth.” It most definitely did, a moving final act in this complex career and life.

Special post this weekend,

Ben

PS. What do you think? Rock Hudson memories or connections you’d share?

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